Privacy notice

Last updated: October 23, 2026

In short: we only use your information to organize your tour and keep in touch with you. We don't sell it or share it for advertising. This website doesn't store your data: what you type in the form becomes a message that you send us by WhatsApp or email.

This notice is a translation for your convenience; the Spanish version is the one that applies under Mexican law.

1. Who is responsible for your data

Jesús Ernesto Casas Chirino, doing business as Mérida Adventure Tours, with an address at Calle 122 No. Q43 between 193 and 195, Fraccionamiento Gran Santa Cruz, C.P. 97394, Umán, Yucatán, Mexico, is responsible for processing your personal data under Mexico's Federal Law on the Protection of Personal Data Held by Private Parties.

Privacy contact: jesuscasas158@gmail.com · WhatsApp +52 999 558 8502.

2. What data we use

Name.
Phone or WhatsApp number, and email.
Your booking details: tour, date, departure time, number of people, pickup place (hotel or address) and, if it applies, your flight and arrival time.
Anything you choose to write in the notes.

We don't ask for sensitive data. Please don't include it in your messages. If you tell us about something health-related that matters for the tour (for example, an allergy or limited mobility), we'll only use it to take better care of you that day.

3. What we use it for

Purposes needed for the service:

Answering your questions and giving you availability and prices.
Confirming and organizing your tour, picking you up and taking you back.
Contacting you before, during and after the tour about any changes.
Meeting legal obligations, such as tax rules, when they apply.

Additional purposes (you can say no):

Asking for your feedback or a review after the tour.

If you don't want us to use your data for these additional purposes, message us at the email or WhatsApp above. Saying no won't affect your booking.

4. How we get it

We get it when you contact us by WhatsApp, email or phone, including through the form on this website. The website only builds the message; it doesn't store or send it on its own. Your conversations stay in the apps we use to communicate (WhatsApp and Gmail).

5. Who we share it with

We don't sell or rent your data. We only share it when needed to provide the service or when the law requires it:

With the providers of the apps we use to communicate (WhatsApp and Google), under their own policies.
With authorities, when a law or an order requires it.

6. Your rights

You can access your data, ask us to correct or delete it, object to its use, and withdraw your consent. To do so, email jesuscasas158@gmail.com with your name, a way to reply to you, what you are asking for and, if needed, an ID. We'll answer within the time limits set by law.

If you think we didn't handle your request properly, you can contact the Secretaría Anticorrupción y Buen Gobierno, Mexico's personal data protection authority.

7. How long we keep it

Only as long as needed to provide the service, handle any follow-up and comply with the law. After that, we delete it.

8. Cookies and browsing

This website doesn't use cookies, ads or tracking tools. To show the page's lettering it loads fonts from Google Fonts, and the site is hosted on Vercel; as with any website, those services may log technical data about the visit (such as your IP address).

9. Changes to this notice

If we change this notice, we'll post the new version on this page with its date.